PRIVACY POLICY

A. Personally Identifiable Information

Voluntary submissions of personally identifiable information can occur for various reasons, such as if you request to receive information about our services, if you subscribe to one of our mailing lists, when you place an order with us, when you communicate with us, when you provide feedback through one of our surveys, when you register or create an account at one of our web sites, or when you visit one of our web sites. If you subscribe to one of our mailing lists, we generally collect your name, email address, and optionally your telephone or other information if you provide it to us so we can customize your experience and better serve your needs.

In order to serve our customers, we collect personally identifiable information, like names, addresses, phone numbers, email addresses, personal preferences, demographic information when provided by you (like language, gender, age), and sometimes credit card information and/or related billing information when such information is voluntarily submitted by our visitors. Most of your customer information is stored in a third-party Customer Relationship Manager (CRM) system, and not directly on our servers. Your credit card information is not stored by us, and is instead passed directly to our credit card processor depending on which payment method is used or whatever is accurate.

If you visit this site with an open ID (such as Facebook), you may also be sharing and integrating data with third-party social media sites, and we may track aggregate data about the number of visits to this site with an open ID, the number of items "liked" on this site, or items on this site that you choose to share with a third-party social media site.

We may also obtain additional personally identifiable data about you from third-party databases and combine it with the data we have on file for you, such as to add or verify missing or incomplete information in our databases or to add additional demographic details about you to help us identify which of our products and services might be most applicable to you.

We will only use your personal information in accordance with this Privacy Policy and our Terms of Service for the following purposes:

1. to deliver the products and/or services to you that you have requested;
2. to provide customer support and answer inquiries;
3. to send updates, reminders, or promotional content via email or SMS (with your consent);
4. to improve our services and communications;

We may also disclose your personal information if required to do so by law or in the good faith belief that such action is necessary, including but not limited to compliance with legal process, protection of rights, prevention of fraud, or urgent safety matters.

Except as set forth in this Privacy Policy and our Terms of Service, we will not share your personally identifiable information with third parties unless you have given us explicit permission to do so.

B. Non-Personally Identifiable Information

We also may collect various types of non-personally identifiable information to help us make your experience more enjoyable, measure site activity to identify future improvements, and compile aggregate data to help serve site visitors better. This may include cookies, analytics, IP addresses, and related technologies as further described in this policy.